#dontgoblind
DON’T GO BLIND
THIS IPL 2022
Get in the game with IPL Brands Insights Book 2022. Gain invaluable market intelligence, maximize brand visibility, and dominate the competition.
DON’T GO BLIND
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Brands Served
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Mn worth Ad Investments Tracked
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Ads Evaluated
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Advertisers Covered
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Sponsors Covered
Major Highlights
Gain an in-depth understanding of advertising effectiveness during IPL. Among many, a few insights that can enable brands to reach an inference about the effectiveness of their spending decisions based on how well their marketing campaigns resonate with their TG.
Higher spontaneous recall
Dream11 and Jio have secured the position of the most recalled brand this year followed by Unacademy and Paytm
Top-of-the-mind brand
TATA secures highest top-of-mind, owing to title sponsorship in IPL 2022, advertisements, Post match award, Placement of TATA Punch car in the stadium
Home centre popularity
Brands looking for a regional appeal can associate with LSG & KKR because of their high popularity
Insights Studio
A snapshot of a few insights covered to assess the advertising effectiveness and give an edge over your competitors.
Brands Recall
Strategies to help brands top the recall charts
Impact Scores
Mother of all the insights covering more than 10 metrics
Popularity Analysis
Measure & Analyze the fan followership for the IPL